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Showing posts from February, 2014

GOOGLE AUTHORSHIP IMAGES: HOW IS IT IMPACTING RANKINGS?

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GOOGLE AUTHORSHIP IMAGES: HOW IS IT IMPACTING RANKINGS? On January 9th, an article was posted saying that Google+ authorship pictures would start being removed from the search engine results. This is a pretty big deal because this is a technique that can potentially increase  CTR’s by up to 150%  . In the article, a  Moz.com post , it was said that Cutts would decrease the number of Google+ authorship pics by over 15% and a looming threat that all Google+ pics associated with sites such as your homepage would vanish. Well, in order to see just how many search engine results would have their pictures removed I began tracking certain searches in the legal field, which has a lot of Google+ authorship pictures associated with their homepage. Here are the details of how I performed the study: Started testing on the same day that the MozCast Feature Graph showed an “Authorship Shake-up” Used Chrome Incognito 
for searches For each search, changed the search location under “Search tool